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Marketing Strategies

Marketing Strategies

Subject: Marketing Strategies

DQ1. Please read the below paragraph and write your opinion whether you agree or disagree?

Note: 150 – 200 words with intext citations and references must.

One of the most common problems facing manufacturers across all industries is the difficulty of effectively balancing demand with supply. Manufacturers are continually faced with the challenge of determining what to make, how much to make, and when to make it. When companies fail to meet this challenge effectively, they suffer a multitude of consequences.

In order to compliance the issue Sales and operations planning is a business process that helps companies better manage demand against supply. The APICS Dictionary defines the S&OP process as “the function of setting the overall level of manufacturing output and other activities to best satisfy the current planned levels of sales, while meeting general business objectives of profitability, productivity, competitive customer lead times, inventory and/or backlog levels, etc.” S&OP enables management to establish the desired levels of customer service, inventory levels, and production plans. More importantly, it guides the organization toward managing their business proactively towards optimal performance.

DQ2. Please read the below paragraph and write your opinion whether you agree or disagree?

Note: 150 – 200 words with intext citations and references must.

There are two things which can change when we speak about demand of a product, one is demand curve and the other thing is ceteris paribus assumption. The demand curve can shift in factors like average income and preferences can cause an entire demand curve to right or left. This causes a higher or lower quality to be demanded at a given price. Demand curve relate the prices and quantities demanded assuming no other factors change. This is called the ceteris paribus assumption. There are few factors the directly affect the demand curve. Firstly it is important to understand the demand as the amount of some product a consumer is willing and able to purchase at each price. That suggests at least two factors in addition to price that affect demand. (Khan, 2014)

The prices of the related goods can affect demand also. If you need a new car, the price of a Honda may affect your demand for a ford. Finally, the size or composition of the population can affect the demand. The more children a family has, the more their demand for clothing will be. The more driving age children a family has, the more their demand for a car insurance will be. (Steven, 2012)

Subject: Prinicples of Data Management

DQ1. Please read the below paragraph and write your opinion whether you agree or disagree?

Note: 250 words with intext citations and 2 references must.

As per a zen proverb, “You are like this cup — so full of ideas that nothing more will fit in. Come back to me with an empty cup.” Many of the times we are full of ideas and knowledge but this can create a barrier to gain new knowledge. Therefore, some times it is rather important to unlearn things first than to learn them. The ability to unlearn can be really beneficial as it creates space to learn and change which further gives organization chance to become adaptable (Bonchek, 2016) .

One of the barriers to unlearning can be distortion of communication and can cause problem in workflow in an organization. Nature of communication process plays a major role in the organization which is directly proportional to individual’s attitude to unlearn. This is certainly an avoidable thing in an organization and can be done by having a proper communication layout in case of any kind of win or fail situation. Laying out a routine that requires employees to report both positive as well as negative findings even if it contradicts institutionalized norms. If there is some kind of success being communicated in the organization, it should be made sure that it is not exaggerated. Also, the most important thing to do is to create a work structure in such a manner that the related person is held responsible for any kind of failure/success.

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