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Module Five: Tailoring the Message to an Audience

Module Five: Tailoring the Message to an Audience

SCS 200 Module Five Short Response Guidelines and Rubric

Overview: The short response activities in the webtext throughout this course are designed to show your understanding of key concepts as you engage with course content.

Prompt: During the fifth week of the course, you will respond to several questions in the webtext as you complete this week’s reading. At the end of Module Five, you will review your answers to these questions and ensure that you have responded to each question. It is important that you answer each question. Otherwise, the words no response will appear in brackets when you submit the assignment. The questions and their original locations in the webtext are listed below in case you want to refer back to the reading as you edit, but you can edit your responses to all the questions directly in Module Five: Tailoring the Message to an Audience, learning block 5-4 (page 5) in your webtext before exporting to Word for submission to your instructor in the learning environment.

Module Five: Tailoring the Message to an Audience, learning block 5-1 (page 4):

· Question 1:

a. Was this TED Talk engaging? Did you want to keep listening? Why or why not?

b. During the presentation, did you ever feel lost or confused? Did you understand the technical concepts that Sabeti presented when explaining her work?

c. After listening to her talk, do you feel personally connected to the issue? Does her work affect you? Why or why not?

d. Discuss at least one potential drawback of Sabeti’s approach that you want to see her address in future presentations, publications, or research.

Module Five: Tailoring the Message to an Audience, learning block 5-2 (page 2):

· Question 2: Who is the audience of Pardis Sabeti’s TED Talk? Focus not only on the audience shown when the camera cuts away from the stage but also on Sabeti’s message and how she chooses to present this message. Who does it seem like she is talking to? What evidence do you rely on to help answer this question?

· Question 3: How does Pardis Sabeti tailor the message of her presentation to her audience?

Rubric

Guidelines for Submission: Each short response should be about 2 to 3 sentences in length unless specifically noted otherwise in the instructions. Follow the instructions at the bottom of Module Five: Tailoring the Message to an Audience, learning block 5-4 (page 5) in your webtext to download your work and submit it to your instructor as a single Microsoft Word document uploaded in the learning environment. Refer to the Submitting Webtext Assignments Guide for assistance on downloading, saving, and submitting this assignment.

Critical Elements

Proficient (100%)

Needs Improvement (75%)

Not Evident (0%)

Value

Engagement and Relevance

Written responses directly and comprehensively address short answer prompts, drawing from presented course concepts and terminology

Written responses are topically related to short answer prompts, but responses do not consistently draw from presented course concepts and terminology

Written responses do not address topics identified in short answer prompts

60

Critical Thinking

Written responses demonstrate understanding of course content through inclusion of original ideas and examples

Written responses demonstrate understanding of course content through reiteration of provided materials but do not consistently include original ideas and examples

Written responses do not reflect original ideas and examples

30

Articulation of Response

Written responses are captured in complete sentences without errors impacting legibility and the clarity of response

Written responses are captured in incomplete sentences or include numerous errors that negatively impact legibility and the clarity of response

No written responses are captured in complete sentences

10

Total

100%

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